A Facebook for Local Business class is being offered by John Wood Community College’s Business and Industry Training on Tuesday, February 16, from 9:00 a.m. to noon. The class is open to the public, no application is necessary, but individuals are required to make a reservation to attend. The class will take place at JWCC’s Workforce Development Center, 4220 Kochs Lane, Quincy.
This hands-on workshop will cover how to use Facebook to connect with existing customers and reach new audiences on a budget by setting expectations and measuring success of social media campaigns, generating ideas from other businesses using Facebook’s built-in tools, and posting for maximum reach and engagement. Participants will also learn about the power of Facebook Events and a playbook for using every feature. An introduction to Facebook Ads and how to get the most from a boosted post will also be discussed. Each topic will include real-life examples of what is working today and how to best apply them to your situation.
The course will be presented by Andrew Skattebo with BrickStreet Data Systems. Participants will be asked to wear face coverings and social distancing will be maintained. The cost is $65 per person. For more information or to RSVP, contact the Workforce Development Center at 217-641-4971, or email wdc@jwcc.edu.